It is always wise to know what you are getting into before making any kind of investment. Putting your money into marketing is no exception. It is important to know what to expect with marketing investment to be sure if it is worth the risk, the time, the effort and […]

Best Marketing Practices for Professional Service Firms Professional service firms like law firms and accounting firms do not necessarily follow the same marketing model as businesses that sell products or basic need services. Unlike the industries of health and beauty, the professional services firms do not acquire clients on a […]

No matter how awesome your new product or service is, if people do not know where to get it or how to get in touch with you, it is just not going to sell. Business experts would always say that you have to spend money to make money. In addition, […]

Marketing is a very important part of business and career. Success may be partly dependent on how you market yourself, your business, your product, or your service. Previously, the only means to market something is through offline marketing. Usually, this would include commercial ads, print ads, and the likes. However, […]